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essence | 20 Years Campaign

Client Name: Cosnova

Project Name: essence 20 Years campaign

a project by


20 years of making beauty fun


From being a consumer, spending my very first own money on a lipgloss to creating the 20 years anniversary campaign for the beauty brand essence - what an honor for me! This year, I was able to join the PULP creative team and developed the concept for the 20 years anniversary campaign consisting of:

  • Main Video Concept + Adaptions for all channels

  • IG Reel & TikTok Concept

  • Graphic Design Support

  • Creative Prouction on-site 

My role: Freelance Art Director within the awesome PULP Team

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